Summary
Customer Activation Manager is responsible for delivering customer engagement plans across multiple channels ensuring re-use of global/regional assets in the local markets and orchestrating activities related to customer engagement plans.
About the Role
Key responsibilities:
Your responsibilities include, but are not limited to:
- Develops and implements customer engagement plans across multiple channels from conceptualization to final launch in close collaboration with BE&E and TAs
- Develops personalized and best-in-class content based on customer needs in accordance with internal rules & procedures. Explores and trials new content formats and channels to drive deeper engagement
- Leads the orchestration of customer journeys collaborating with the cross-functional teams
- Defines and monitors metrics & KPIs optimizing plans to effectively steer performance improving overall customer experience & satisfaction
- Manages external partners/agencies being responsible for their deliverables and monitors their performance based on agreed KPIs.
- Proactively identifies and leverages innovative customer engagement solutions and content creation tools
- Manages Novartis-owned customer communication platforms
Essential Requirements:
• University degree (economics, business, digital marketing, communications, public relations)
•Language skills: local language + fluent English (speaking, writing, listening)
•Proven digital/omnichannel marketing experience in the pharma market (in Rx/agency will be a plus)
•Ability to learn quickly and proactively seek for innovative digital marketing solutions & tools
•Take a hands-on role and deliver on highly visible multiple projects. Prioritization skills with attention to detail
•Ability to quickly build collaborative working relationships with a diverse range of stakeholders
•Strategic and analytical thinking. Capable of translating data and analysis results into actions
•Entrepreneurial and proactive management skills with a “can do attitude”
•Leading without authority, change management and strategic thinking
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that
change patients’ lives. Ready to create a brighter future together? : https://www.novartis.com/about/strategy/people-and-culture
Benefits and rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards
Commitment to Diversity and Inclusion:
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/ne
Why Novartis: Helping people with disease and their families takes more than innovative science. It takes a community of smart, passionate people like you. Collaborating, supporting and inspiring each other. Combining to achieve breakthroughs that change patients’ lives. Ready to create a brighter future together? https://www.novartis.com/about/strategy/people-and-culture
Join our Novartis Network: Not the right Novartis role for you? Sign up to our talent community to stay connected and learn about suitable career opportunities as soon as they come up: https://talentnetwork.novartis.com/network
Benefits and Rewards: Read our handbook to learn about all the ways we’ll help you thrive personally and professionally: https://www.novartis.com/careers/benefits-rewards
Novartis is committed to building an outstanding, inclusive work environment and diverse teams' representative of the patients and communities we serve.
